Be On The Ball

Client: TAC


To educate visitors on the dangers around pedestrian distractions at the 2015 Australian Open, we created a bespoke build 'Be on the Ball'. Actors showed the dangers of using mobile phones and other devices in a hectic, experiential simulation of a busy inner city street. Then, in contrast, we led people into a ‘technology free’ zone where they experienced the tranquillity of a lush, peaceful garden oasis.