Crash Test Dummies

Client: TAC

 
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Making vehicle safety fun and engaging at a major event is quite a challenge. That’s why we created the Crash Test Dummies. A team of Dummies made appearances all over Victoria and were an absolute stand out. They even had their own Facebook page.

They appeared at the Formula 1 GP, AFL games, A-League games and Community Festivals over many years.  They even staged a mock demonstration demanding ‘5 star cars’ at the Melbourne International Motor Show Media Launch resulting in coverage in the Herald Sun.

And to top it off they won the award for ‘The Most Engaging Exhibit’ at Moomba’s Bird Man Rally. Just proves the value of combining entertainment with education!