Zebra Lounge

Client: TAC


We created the Zebra Lounge: a fun, interactive space heroing positive pedestrian behaviour, during the Melbourne International Comedy Festival. Transforming the loading dock at Trades Hall, the oasis gave people a place to take a break before seeing a show. The campaign message ‘Heads up, Phones Down’ was integrated throughout the Lounge including a photo gallery of ‘Pedestrians of Melbourne’ walking safely around key iconic locations.