The success of our SES Pitstop Driver Reviver activations never gets fatigued. This year over Easter, Labour Day and more recently Queen's birthday long weekend, we've built on the campaign from previous years to help tired drivers have a break and get to their destinations safely. More than 10,000 motorists took a powernap, enjoying a barista coffee and other activities.
Well known comedian Clare Hooper was the perfect Lollipop Lady, leveraging TAC’s sponsorship of the International Melbourne Comedy Festival and spreading the pedestrian safety message in a ‘comedic’ way. The video was shared on the MICF social pages.
The Vanessa fleet has another busy summer of festivals ahead. Our Team are providing festival goers with important roadsafety information including breathtesting on the exit lines, before people hit the road home.